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OKO TEAM
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Alibaba Rebrand

The launch film for Alibaba's new visual identity: a motion piece that introduces the brand's new logo, colours and visual language.

Alibaba needed a film that could show its new identity to people in just a few seconds. OKO built it in motion graphics so the brand's new logo and visual language come across smoothly and stick from the very first look.

Client
Alibaba
Year
2023
Services

Gallery